The sheet mentions social media exposure, so I assume we have to create social media accounts for our robotics team? Also, what exactly is considered a personal #Thanks2BESTrobotics story?
Did the team share the impact of their outreach? Did they present data on the social media exposure for their team’s stories using the #Thanks2BESTrobotics campaign?

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I don't know much about social media, and whether you can create them for orgs, or just people.  
You can see examples of personal stories by googling the hashtag to see what other people have posted.
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